Make Hydrogen Happen

The iconic metal band and Baker Hughes are collaborating to use greener energy on tour.

Metallica is taking a step into the early days of the hydrogen fuel industry to help it to decarbonize its tour across Europe this summer.


Some of the band’s equipment will be transported in H2-powered trucks as they go from one city to the next.

Everything from guitars to drums and everything else will be stored in trucks, some of which will be hydrogen fuel cell vehicles. Metallica has been outspoken about its desire to slash the carbon footprint left behind by its tours, said Iveco Group CEO Gerrit Marx. Iveco is a truck manufacturer that is designing the tour’s low-carbon trucks. “

“Everywhere they have concerts, we can engage together on sustainability,” said Marx.

By working with Iveco, Metallica has become a new supporter of H2 in low- and zero-emission transportation. As much as H2 has been advancing rapidly, it remains a controversial strategy for decarbonization that has the potential to be central to the global energy transition. That said, for it to be truly clean, it would need to be produced using methods powered by renewable energy such as wind and solar. Currently, the majority of H2 is made using natural gas and other unabated fossil fuels.



[Read more on the Hydrogen Fuel News website]